Tel Aviv · building for the web since 2000

Sella Rafaeli

I'm an American-Israeli tech entrepreneur, devout believer, amateur rock singer.
I build complex software applications for a living.
I founded and run indydevs.

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26years writing code
~70orgs I built software for
5years in Unit 8200
30+countries visited

Background

2022–
Founder, indydevs. A network of very senior, independent developers.
2016
Dev shop founder. Built complex web apps for about 70 organizations.
Startup
CTO & co-founder of yes.no, a Q&A social network.
Industry
Many dev roles at orgs of every size, in San Francisco and Tel Aviv, Fiverr among them.
Degree
BSc Computer Science & Psychology, Hebrew University, magna cum laude.
Army
Intelligence Officer, five years in Israel's SIGINT unit, 8200.
Travel
A year backpacking South America, and a lot of other adventures.

Fond of vanilla JS, Ruby (Sinatra) and MongoDB. Building complex web apps single-handedly has been the thread through all of it.

Selected writing

All 105 posts →

Also here

EssaysPhilosophy, belief, happiness, and letting go. BooksA spiritual guide, a paper on the limits of understanding, and a linear algebra textbook. AboutHitchhiking Tierra del Fuego, ice-climbing in Bolivia, and the Egyptian Ratscrew title. ContactEmail, LinkedIn, GitHub. Don't be shy.